As a company, we have aligned our mission to the following Sustainable Development Goals (SDGS) from United Nations.
“The earth, the air, the land and the water are not an inheritance from our forefathers but on loan from our children. So, we have to handover them at least as it was handed over to us” – Mahatma Gandhi
UN Sustainable Development Goal 12 – Responsible production and consumption
Ensure sustainable consumption and production patterns.
UN Target 12.5 – By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse.
From production to delivery, at every step we strive to achieve a fully sustainable supply chain. Our products and packaging are made from natural fibres only that are fully biodegradable. All our dyes are treated before being disposed of to ensure environmental protection.
“I shot an arrow in the air, and it got stuck” – found on a graffiti in Germany
UN Sustainable Development Goal 13 – Climate action
Take urgent action to combat climate change and its impacts.
UN Target 13.3 – Improve education, awareness-raising and human and institutional capacity on climate change mitigation, adaptation, impact reduction and early warning.
At Elephant Cross, it is important to us to reduce CO2 emissions into the air. Therefore, we ensure that our overseas transport is CO2 neutral and delivery to customers within Switzerland is done by ecological transport solution from Swiss post “pro clima”.
“Ocean is a mighty harmonist” – William Wordsworth
UN Sustainable Development Goal 14 – Life below water
Conserve and sustainably use the oceans, seas and marine resources for sustainable development.
UN Target 14.1 – By 2025, prevent and significantly reduce marine pollution of all kinds, in particular from land-based activities, including marine debris and nutrient pollution.
Marine life is endangered by a constantly increasing amount of plastic and toxic waste in the ocean, and the fashion industry with its synthetic fibres is one of the biggest contributors to this pollution. That is the reason why we strictly renounce synthetic fibres in our products and packaging. Additionally, Elephant Cross will invest 5% of the sale price of each scarf towards the cleaning of the ocean. We do this by donating this amount to professional international NGOs.
“The spinning wheel is a symbol of non-violence for me” – Mahatma Gandhi
UN Sustainable Development Goal 1 – No Poverty
End poverty in all its forms everywhere.
UN Target 1.2 – By 2030, reduce at least by half the proportion of men, women and children of all ages living in poverty in all its dimensions according to national definitions.
UN Sustainable Development Goal 8 – Decent work and economic growth
Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all.
UN Target 8.8 – Protect labour rights and promote safe and secure working environments for all workers, including migrant workers, in particular women migrants, and those in precarious employment
The men and women who practice the art of weaving for generations deserve fair treatment. That is the reason why we make on-site visits to personally check that people have a good work environment, safety and satisfaction. We also ensure that there is no employment of child labour throughout our production and supply chain.
With our limited premium collection “Charkha”, which takes its name from the Indian spinning wheel, we additionally support the traditional hand-weavers in the conflict area of Jammu and Kashmir in selling their beautiful and artful products.