As a company, we have aligned our mission to the following Sustainable Development Goals (SDGS) from United Nations.

LAND

“The earth, the air, the land and the water are not an inheritance from our fore fathers but on loan from our children. So, we have to handover them at least as it was handed over to us” – Mahatma Gandhi

UN Sustainable Development Goal 12 – Responsible production and consumption

Ensure sustainable consumption and production patterns.
UN Target 12.5 – By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse.

Our contribution

From production to delivery, at every step we strive to achieve a fully sustainable supply chain. Our products and packaging are made from natural fibres only that are fully bio-degradable. All our dyes are treated before being disposed of to ensure environmental protection.

Sustainable fashion at Elephant Cross with natural fibres

AIR

“I shot an arrow in the air, and it got stuck” – found on a graffiti in Germany

UN Sustainable Development Goal 13 – Climate action

Take urgent action to combat climate change and its impacts.
UN Target 13.3 – Improve education, awareness-raising and human and institutional capacity on climate change mitigation, adaptation, impact reduction and early warning.

Our contribution

At Elephant Cross, it is important to us to reduce CO2 emissions into the air. Therefore, we ensure that our overseas transport is CO2 neutral and delivery to customers within Switzerland is done by ecological transport solution from Swiss post “pro clima”.

sustainability fashion_ green transport at Elephant Cross

WATER

“Ocean is a mighty harmonist” – William Wordsworth

UN Sustainable Development Goal 14 – Life below water

Conserve and sustainably use the oceans, seas and marine resources for sustainable development.
UN Target 14.1 – By 2025, prevent and significantly reduce marine pollution of all kinds, in particular from land-based activities, including marine debris and nutrient pollution.

Our contribution

Marine life is endangered by a constantly increasing amount of plastic and toxic waste in the ocean, and the fashion industry with its synthetic fibres is one of the biggest contributors to this pollution. That is the reason why we strictly renounce synthetic fibres in our products and packaging. Additionally, Elephant Cross will invest 5% of the sale price of each scarf towards the cleaning of the ocean. We do this by donating this amount to the international professional NGO The Ocean Cleanup

Sustainable fashion_Ocean clean up

PEOPLE

“The spinning wheel is a symbol of non-violence for me” – Mahatma Gandhi

UN Sustainable Development Goal 1 – No Poverty

End poverty in all its forms everywhere.
UN Target 1.2 – By 2030, reduce at least by half the proportion of men, women and children of all ages living in poverty in all its dimensions according to national definitions.

UN Sustainable Development Goal 8 – Decent work and economic growth

Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all. 
UN Target 8.8 – Protect labour rights and promote safe and secure working environments for all workers, including migrant workers, in particular women migrants, and those in precarious employment 

Our contribution

The men and women who practice the art of weaving for generations deserve fair treatment. That is the reason why we make on-site visits to personally check that people have a good work environment, safety and satisfaction. We also ensures that there is no employment of child labour throughout our production and supply chain. 

With our limited premium collection “Charkha”, which takes its name from the Indian spinning wheel, we additionally support the traditional hand-weavers in the conflict area of Jammu and Kashmir in selling their beautiful and artful products.

Sustainability at Elephant Cross for people